AliExpress Brand Sales Up 200% on Local Stock
AliExpress reported on Wednesday, 4 November that brand sales during its overseas 11.11 grew more than 200% year on year, with over 60% of EU orders fulfilled from local stock on next-day delivery. The growth rate has no disclosed base, so treat it as directional rather than as a market share claim. The operative number is the 60%: local warehousing is a capex decision dressed as logistics, and it is what separates a two-day promise from a two-week estimate.