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Moment

AI Tokens Became a Shopping-Cart Item This Double 11

2026年11月13日 1 分钟阅读

JD logged a 13-fold jump in Token searches and 10-fold token-pack sales, while a single livestream moved about 2 trillion tokens in 30 minutes.

On 12 November 2026, JD.com published its full-cycle Double 11 report, saying Token searches rose more than 13 times cycle-on-cycle, token-pack sales rose more than 10 times, and the AI Token Service Station saw orders up over 10 times. Earlier in the campaign the platform had reported a 7-fold search rise, and a 2 November livestream sold roughly 2 trillion tokens in half an hour. Tmall said Token category sales on its opening day grew 450%. The commercial read is that tokens have crossed from an API billing line into a retail SKU; whether they become a permanent category depends on repeat purchase, not on the first-day spike.

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