The 38% Problem: Why China’s Fastest-Growing Marketing Software Mostly Sits Unused
The number that should stop you is not the growth rate. […]
Read moreCross-Border E-Commerce 2.0: TikTok Shop and the New China Exports
Something odd happened to China’s export machine betwee […]
Read moreEight Jobs, Two Architectures: A Practitioner’s Map of China’s Martech Landscape
Here is a thought experiment that tends to unsettle Wes […]
Read moreSentiment at Scale Is Solved. Understanding Isn’t.
A brand usually finds out it has a problem in one of tw […]
Read more
