关

搜索

Subscribe
Moment
Europe Held Its First AI Summit and Ukraine Walked In
One Process Took Down Email for 430 Million People
A Running Shoe Became a Luxury Item at $275
The Equipment Market Is Heading for a Record $165.9 Billion
Cisco Grew Fastest in 15 Years and Still Fell
Applied Materials Called 2027 Another Record Year
Shanghai Made a Clean Dataset Count as a Publication
A Data Centre Priced Electricity at RMB 0.36 a Unit
Tencent’s Voice Model Learned to Sing and to Call Tools
A Milk-Tea Chain Sold Instant Noodles and Sold Out
AI Anime Shorts Sent Six Stocks to the Ceiling
A Chip Built Around Causal Reasoning, Not Matrix Math
Disney Got Its Own Model, and It Will Not Be Shared
Meta’s Models Arrived on Google’s Cloud
Model Labs Opened Shop Counters on Tmall
Two Deals in Two Days Put a Model Inside Tencent and Alipay
A Video Model Startup Raised $200 Million and Still Loses Money
Video Generation Fell Below One Yuan a Second
A Whale Fell and Everything Around It Rose
Apple Held the Safe-Haven Bid
Qualcomm Says the AI Correction Does Not Apply to It
The IMF Declined to Call the AI Trade Over
SpaceX Is Now a Neo-Hyperscaler With a Gas Plant
A $3.5 Trillion Merger Is Now a When, Not an If
Livestreaming Sold a City, Not a SKU
The Arithmetic Promo Died This Double 11
Services Outgrew Goods This Double 11
AI Tokens Became a Shopping-Cart Item This Double 11
OpenAI Bought a Travel Agency That Had Been Live Four Weeks
Google Ads Bans AI Likenesses, Disclosure or Not
ChatGPT Becomes the AI-Era Business Directory
New York Opens AI Registration and Leaves Audits Outside
Four Nonprofits Ask a Court to Freeze Frontier AI
Google Ships a TPU for Buyers Who Cannot Hand Over Data
Anthropic Prices at Roughly Half the Whisper
OpenAI’s First $10 Billion Quarter Came With a $10.9 Billion Loss
Beijing Writes the Robot Brain Into a Three-Year KPI
IC China 2026: AI Demand Stops Spreading Evenly
ByteDance’s Founder Puts Frontier Parity at 2029-2030
The Floor Price Left the Building
Huawei Builds a Second Phone Brand for AI
Douyin Fixes the Same Playbook for Double 12
An Insurer Turned Four Product Lines Into Blind Boxes
Endorsements Shifted From Reach to Aptitude
Chinese Models Priced Up as Volume Arrived
MiniMax Opens a 4K Image Model
A Quarter of the Wafers, a Tenth of the Bits
DeepMind Pushes Robot Hands Further
Shoppers Handed the Arithmetic to AI
An Airline Closed the Door on Agents
Moment

A Milk-Tea Chain Sold Instant Noodles and Sold Out

2026年11月13日 1 分钟阅读

Heytea’s Nissin Cup Noodles crossover cleared the RMB 88 bowl set within minutes, and bowls were reselling near RMB 140 the same day.

Heytea launched its Cup Noodles collaboration with Nissin nationwide on 13 November 2026 under the theme of a Heytea noodle shop, pricing the signature drink at 22 yuan and the bundle sets at 44, 46 and 88 yuan. Multiple Hangzhou and Shanghai stores sold out within minutes of the 10am opening, and a marketing staff member on site said no restocking was planned. The product rebuilds a cup-noodle ritual rather than a cup-noodle flavour: mango pudding strips stand in for noodles, coconut smoothie for broth, with corn kernels and water-chestnut balls as toppings, served in packaging that swaps CUP NOODLES for CUP HEYTEA. Foodaily reported the RMB 88 bowl set trading near double its price on resale platforms the same day. The commercial read is that the collaboration moved from repackaging to restructuring the product into a photographable ritual, and the resale premium — not the sell-out — is the metric that will decide whether imitators copy the format or the price.

作者

Observer

关注我
其他文章