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Moment

ChatGPT Becomes the AI-Era Business Directory

2026年11月13日 1 分钟阅读

Companies can claim a verified profile, publish product feeds, track mentions and run a Business Agent inside ChatGPT.

OpenAI opened a beta business hub on 11 November 2026 that lets companies claim a verified profile inside ChatGPT, publish product feeds including catalogue data from commerce platforms, see how often they surface in answers, and deploy a Business Agent to handle customer questions. The feature sits alongside an advertising layer that already spans 89 markets and more than 100,000 advertisers, against 1.2 billion weekly users. The commercial read is that this is search advertising rebuilt as an entity graph. The monetisable unit stops being a click and becomes a verified mention, which turns a structured product feed into the new sitemap and pushes agencies to measure presence instead of position.

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